A self-initiated concept — no client, no brief, just a question: what would a drink brand look like if it was built entirely around illustration? Snake Shake is a fictional beverage line with a full packaging system: brand name, label design, and a different snake-wrapped fruit motif for each flavour. Plum. Pineapple. Each can its own character, all part of the same world.
The result: Won Online Design Awards in two professional categories — Illustration and Packaging Design. Proof that personal projects can compete at the same level as client work.
